Many insurance agents have discovered the power of search optimization (“SEO”). Showing up on the first page of Google or Yahoo for the right search phrase can bring a tidal wave of prospects and business to your site. As word of this spreads, agents are jumping on the SEO bandwagon, and many are...
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Today, with the increasing number of online insurance quoting and information sites, insurance agents are about to fight the same battle for survival that travel agents faced – and lost – 10 years ago. Quote Engines are commoditizing products and teaching prospects to shop based on price with...
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Looking for a fast way to show up high in relevant Google searches? Want to bring some local traffic to your website? Make sure your agency is listed properly in Google Local.
Google shows regional results at the top of their results pages. Because the search results are limited to a specific...
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Having a website is valuable for your insurance agency because your audience is often on the web. According to a recent report by the Pew Research Center, about eight in ten Americans say they go online every day. More than 28% of U.S. adults almost always use the Internet. Most consumers also...
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