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Using Humor & Individuality in Insurance Agency Commercials

January 24th, 2011 Posted by akassover in businessinsurancetrends

National P&C carriers have multi-million dollar advertising budgets. The results are some very high quality commercials. So how does a local agent with a limited budget compete? Easy: turn the small production budget into a strength by leveraging humor, using a simple production approach and... Read More

Get listed on AgentNavigator’s Directory

January 20th, 2011 Posted by akassover in links

AgentNavigator.com launched recently to create a comprehensive online reference for insurance agents. It’s an ambitious goal and their work so far has been impressive. Today, they announced that they are adding an insurance agent directory to their... Read More

The Downward Spiral of Search Engines and Insurance Marketing

January 7th, 2011 Posted by akassover in seotrends

Have you done a search for the type of insurance you sell in your region lately? Something like “ washington state health insurance quotes“? If not, take a minute to go to Google or... Read More

In the News – Understanding the Online Marketing Funnel

January 5th, 2011 Posted by akassover in insurance-agent-websitespresstraffic

Happy New Year! I hope the holidays were enjoyable for you. After time off with friends and family, we’re back at work at AgentMethods. We’ve got lots in store for 2011! As you begin the New Year, I want to direct you to a resource I hope you find helpful in using the Internet to grow your... Read More

Content is best served fresh! New content added to AgentMethods content library

December 7th, 2010 Posted by akassover in insurance-agent-websites

At AgentMethods our goal is to constantly expand the choices available to our agents. We’re constantly reviewing, editing and updating our content library. We recently added three new articles that can be added to your insurance website. In particular we want to expand the articles available in... Read More

Traffic School: Directing traffic to your site

December 7th, 2010 Posted by akassover in googletraffic

We often talk about organic strategies for driving traffic to your agent site as opposed to pay-per-click (PPC) strategies such as Google Adwords. But, a PPC campaign is something to consider and explore, especially as a supplement to ongoing strategy for driving traffic to your site. Because you... Read More

Giving Thanks for Our Careers in Insurance

November 25th, 2010 Posted by akassover in business

As we approach this week’s holiday, we’re reminded of one of the things that we’re most thankful for: you. We appreciate you choosing AgentMethods to run your insurance agent website. It means a lot to us. Working as an independent insurance agent is a unique career. It is hard work but the... Read More

Using your website to close phone sales – A picture or chart is worth a 1000 words

November 12th, 2010 Posted by akassover in insurancesales

We’ve all heard the expression that a picture is worth a 1000 words. That is especially true when explaining insurance, comparing different plans or updates to existing plans. Recently, one of our agents took that expression to heart and added a chart showing the upcoming changes to Medicare on... Read More

Turning your AgentMethods website into an interactive tool

November 11th, 2010 Posted by akassover in insurance-agent-websitesleads

Now that you have your website live, it’s time to introduce it to your customers and prospects. A great way to engage with your customers on your site is to ask them for feedback on what type of information they would like to see on your site. Everyone likes knowing that their opinion is valued.... Read More

3 Great Tools for Extending Your Insurance Website

November 10th, 2010 Posted by akassover in tools

We talk with insurance agents like you everyday about ways to improve their website. There are three tools that keep coming up in conversation so I thought I would share them here. Best of all – each of these companies offers a great free service as well... Read More

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